Last year, about 60 local businesses joined the effort. But given the jump in demand, Mobley is rallying the community for even more support.
“With 700 potential children on the list, I’d liketo double that sponsor number,” she says. “The more businesses that help us out the more we can continue to do.”
Mobley estimates a typical child wish list at about $50. Occasionally, an entire family will make a larger request.
“It’s amazing what some of our sponsors do – they go above and beyond with what they purchase,” she says. “We had a company step up and buy beds for a whole family. And we had a family step up and give a father with five kids a gaming system and games.
“But one sweater and one pair of pants and a small toy, that’s great too,” she says."We need help! We need the community to come together to make this happen year after year, to step up and offer to buy gifts for these kids. The more people that participate, the more kids we can help.”
Also monetary donations are accepted. Thisis particularly helpful for purchasing wrapping supplies, last minute wish list items, and in the future, it may help the Big Heart organization reach teens as well, by using funds to buy gift cards for the older children in needy families, often left out of the process.